This fall while attending a Recreational Property event in Alberta on behalf of a client – I was introduced to QC technology by a representative for The Edmonton Journal. http://bit.ly/bQ6DGK
As is my practiced, I checked out the info noting that a 100 year old newspaper was certainly progressive to be launching a campaign based on these tiny bit mapped graphics. It turns out that is is not a new technology – it has been used in Japan and Europe for some time now…. but is just arriving in North America.
QR was demo’ed to me as simply taking a snap shot of a dot matrix graphic and then going to the site to upload the graphic in order to link in to the social network of one of Edmonton Journal journalists… I was directed to his site http://bit.ly/auJIkj where it, in turn, gives a site to visit for a download to your mobile phone. As with all technologies you have app options….check out these sites as well.