4 Sectors Ready To Be Disrupted In The Post-PC Era – Forbes

I would list Content creation as number one due to the fact that now ” that tablets are getting cameras, microphones and more powerful processing, we’ll start creating things on the device, too.”

I can’t wait for the new painting app Psykopaint to be made available on my ipad!

www.psykopaint.com

Via www.forbes.com

How Web 2.0’s Ceaseless Image Stream Is Changing the Way We See, Create, and Communicate – ARTINFO.com

Via Scoop.itMILE HIGH Social Media

“Life in the stream of images has its advantages”…writes the author of this linked blog…   “The current pace of visual transmission online is such that trading pictures has become a form of real-time conversation, a dialogue in which the aggregate exchange is more important than any single component or any individual image”   The linked blog is a great in depth article on the effect of the new way of consuming images. This change in how we percieve images is occuring at the same time as legal battles on copyright and appropriation of images by artists, photographers, curators and galleries continue in the courts. It raises the question of how relevant those are if we no longer spend any length of time contemplating a single image but are, rather are immersed in a stream of images…What do you think? When as the last you fell in love with a single image and wanted to purchase it to hang on your wall? The best most artists can hope for is that their image will be shared and at the end of the day is that not the role that “galleries” used to play…a space in which you could walk around and look at alot of art? Is that not the social aspect of the new media called “Social media”?
Show original

Wanted: More Social games for change!

This video came into my stream via the Saatchi – Saatchi today! Love it! Thanks Michelle. So fitting that your interview came via the Saatchi Empire as we a have a long history together with respect to “ideas that change the world” – one that dates back to 1998 when I saw an ad in WIRED for a competition that invited Creatives to submit their ideas for the Award for Innovations in Communications. I did and I was short listed….the rest is history…

For this reason I find this interview on Social Games fascinating! So glad to see this form of gaming is finally starting to gain world wide attention! A different kind of game – for sure. Over a decade ago I was waiting around for “girl’s games” to happen and they never really did, while doing so I played Rich Dad’s Cash Flow Game and was intrigued by Farmville – but it was not till I found EMPIRE AVE with its social aspect that I found a game I really love! While your level of participation on Empire Ave directly affects a change in your stock price – for better or worse – and can also effect your influence in a vertical – (on an Index) it does not focus on social change per say.

The idea of playing games to create real change is very appealing and a path that I that I cannot wait to take my social media clients down… With a background in animation and new media, my ability to create characters, personas and tell stories will be a great asset in providing insight. Combine this with my skills in social media engagement and now we are talking Back to the Future.

If I had the power to wish myself to be anywhere right now it would be at this event in NYC. Maybe next year… In the meantime I better dust off my old sketchbooks and revisit my drawings for games designs…

Today was the first day of the Games for Change Festival in NYC! Al Gore spoke and said : “games have clearly arrived as a mass medium.”

“Games for Change is the leading global advocate for supporting and making games for social impact”. Often referred to as “the Sundance of Video Games”, the Games for Change Annual Festival is the largest gaming event in New York City and the only international event uniting “games for change” creators, the public, civil society, academia, the gaming industry and media.”

To all the organizers and participants keep up the high levels of engagement for change!

Social Media, Creativity and Innovation in Canada

I was watching the Lang O’Leary exchange last night from my comfy berger chair with my laptop connected to a twitter tool – when I heard the CEO of the Canadian Business Development Bank — discuss the dismal failure of small and medium sized businesses to innovate and it dawned on me that I could be facing a tough market for a long time simply due to the prevailing Canadian business mindset which is very conservative and risk adverse. As a single entrepreneur, I am not going to be able to shift that anytime soon. I did not do the survey or write the report that says Small & Medium sized Canadian business gets a D for Innovation. The fact that we are ranked 14 out of 17 worldwide for our lack of creativity and innovation is however, shocking. “Yikes”, I said outloud. The cat jumped up. I almost dropped my laptop. Could it be that bad? Way worse than what I had thought but totally in line with what a good friend, who works with Google insiders, said to me some time ago about the state of Canadian business – “They are doomed on their own local markets, if in the next 5 years, they don’t get connected with their consumers online”.

While Marketing is an integral part of business- its first role being to determine if there is even a market for a product – it never fails to amaze me the number of businesses who still think that they can rely on word of mouth as a viable long term strategy for marketing their product or service in a high technology city, province and nation.

Technology of course is the most innovative of industries as it relies on that “analytical computing machine” which has now connected the entire globe in a web of communications. Technology, Communications and Media have now merged in cyberspace and for the most part small Canadian businesses are nowhere to be seen along the information highway (remember when we actually called it that here in Canada?) while the virtual social media space is becoming more and more crowded with consumers, your friends, family and business associates, all piling on in search of information on health, wealth, love and stuff to buy – Canadian businesses are nowhere to be found….not in search, not in the social networks. They are lucky if they have a website, out of date, static, boring with a contact phone number.

I have been blogging on this topic for some time now. In fact, over a decade ago I was in much the same position trying to sell business owners on the idea of having a website. At the time they could see no advantange to cutting print costs or being found on the new medium of the internet. It was a hard sell. Much the same as it is today.

Now that a business should have their marketing focused online you would think that the need for those who are creative thinkers, indeed the creative class would to be embraced, employed and hired to work with them to create a new level of productivity and success. Sadly small businesses are missing in action and if you are tying to secure work a larger client make sure that you have a freshly minted undergrade degree in marketing from a University which did not even touch on social media or have you study the history of media aka MCLUHAN in Canada. Even though creativity (dare we say ART/Apple) and TECHNOLOGICAL (electronic/MS) innovation has transformed BIG business culture over the last three decades, heaven forbid they actually hire someone with the knowledge, skills and experience of this history who could base their innovative marketing strategies on the nature of media, someone who could engage in the type of experimentation needed to sail the uncharted waters that are the sea of Social Media.

With a virtual “tsunami” of tools, apps, methods, numbers, metrics, stats, strategies available today where even medium-sized businesses think that being creative means having a personal facebook account with pictures of the last party you went to or a blog filled with some sort of trivia that reminds one of a content farm.

Feeling depressed about the D GRADE Canadian businesses got on innovation, I googled for a quck fix – the phrase “quotes on innovation” for something positive and the search engine pulled up, guess what? — Quotes on Creativity and Innovation. It seems you cannot have one with out the other. Duh? And yet time and time again I am smacked down for being too creative and too innovative…

So while I stuggle to “sell” the idea of social media to small and medium sized business in Canada at least I now know who is to blame for the conflict. It is not me..it is not my problem, I have an ART SCHOOL Education, I know how to innovate, how to problem solve, how to imagine, how to visulize, how to be flexible, be open, be transparent, be engaging. The problem lies with the make money mindset that has no idea how to connect with consumers in the 21st Century when their is an oversupply of goods and a lack of attention from consumers who are now in control!

This time, I am on the side of the banks. While I may have very little capital in the bank since no one wants to fully engage me to execute any serious social media in Canada — they preferring to sit on the fence and watch their customers disappear down the information highway instead….I will do as I have done for decades now. I will ride out the wave working remaining in the moment of the NOW Revolution of Marketing.

It may be too much to ask for a “standard” small business to innovate on its product offering…but it would be nice if they had the vision to innovate in when it comes to their marketing strategy. Same old product, new way to market and sell it. Now there is an idea.

There are only two options here you either adopt social media or you are swept away. Time waits for no man or woman. Above us is the global connected techosphere where the big boys play. Learn the rules of the game and pay to win Canada. FYI, the name of the game is not HOCKEY – forget the pre meditated brain injuries in this game it is all about BRAINS, Creativity and innovation!

Would Art Classes improve Observation Skills for Social Media Managers?

I heard a report on CBC the other night that gave me food for thought. It was about how Doctors in Training who take art classes have better skills of observation – increasing their accuracy by 38%.

This got me wondering how it would impact the role of a Social Media Manager and if any Employer and or Client had ever given it any thought as a pre resiquite when hiring. I have never found it to even garner a mention.

Apparently art teaches you how to LOOK. Gosh, you would never know that when it comes to advising my clients…with 25 years of ART and NEW MEDIA training and studies…over the last 3 decades — NEVER once had my highly trained eye observations taken seriously… They always give me the “crazy, coo-coo” look when I make a suggestion…

I recall in the fall having traveled to Calgary to pitch a client on a Social Media Strategy designed to sell a 10 M dollar Resort in Mexico we ended up at a trade show in Edmonton – after they decided that Social Media had nothing to do with their offering. I wanted to be present to learn more about the “users”/clients/potential clients/buyers – in effect- the target demographic. While setting up, I was allowed to bring in the staging stuff but when it came to decisions on how to set the booth up and make it more attractive – not one of my suggestions was implemented….it was laughable….worse still – they were all guys…..you would think that on female intuition alone – I would be able to participate – no way I was put to work stapling together sales materials…the secretary role. This is just one case – I could go on for ages but it is too painful…

In Social Media one has to posses the skills that allow you to monitor conversations, find and curate content, assess its value and relevancy, analyze data, note big picture changes in the Social Media Space and so on..

Granted not all of these tie into to the “visual literacy” that the doctors in training got from their 6 month course….but ART is about much more than that – it is at its core about PROBLEM solving….Creative problem solving and pattern recongnition..artists deal with media constantly…they observe the world and create -in effect – a communique on it…they are “media literate”.

The result is a group of doctors who are more confident in their own powers of observation and thus more confident in their own skills of diagnosis.

cover of the Book by Colin Wilson called The Outsider

Classic study of the Artist in 20th Century...the 21st is even WORSE!!

Creative mindset/billion dollar thinker Mashup

Map of the creative mind above

http://bit.ly/R5DTV

Now….about your mindset ….check out this website if you want to try to figure out how your mind set might appear. Then ask your collegue, client, boss, wife, partner or lover to map theirs and see if they are a “match” with yours. Simple eh? oh yeah, baby….just BOGGLES my mind!

How does Google Do it?

I Drove from Toronto to Ottawa and Montreal and back in pursuit of some new business yesterday and listened to the audio book by Jeff Jarvis called “What Would Google Do?”   A fascinating listen, 8 beautiful CD’s of mind stimulating knowledge were lined up like delicious chocolate bars beside me on my passenger seat. Each popped into my Yaris CD with ease and slowly played out its message as I drove thru time and space, leaving me craving, for just one more bite of the Google world.  They made the drive a breeze while allowing for some deep thoughts on two of my favourite subjects: creativity and business. The Author, Jeff Jarvis’ analyses the new rules that created the success of Google, first their rules and then his own. He then sets about “google-izing” all different kinds of industries by applying these rules to them. Lots of great ideas that can and should be applied to all businesses who want to survive the next decade. He continually speaks about the innovation, transparency and openness of Google.

At one point he mentions what Google looks for in employees…people who think differently and solve problems in different ways…Different at Google, however, means in a manner that is “scientifically rational”.  Remember, the Google guys are engineers, mathematicians and computer scientists – geniuses, no doubt, but not artists. I guess that explains why I never got hired by Google when they posted in Toronto. Even though I knew I could create cool versions of the Google word on its homepage and come up with ideas for cool apps the idea of me doing graphics based on passing seasons and different styles, like any good animator.. is just the icing on the cake for Google, the eye candy and way too intuitive … Jarvis says Google does not make any decisions based on “hunches or intuition”, only on what their data reveals. That blows away the energy which surrounds me as a woman and my business -Hidden Ground Inc…and my belief, shared by all great mystics, that the unseen is the most powerful force. Wonder what Larry and Sergey think about the Law of Attraction and Quantum Physics?

Jarvis speaks allot on how the internet is all about relationships and transparency and openness…and it made me think of the female vs. male way of dealing with the world. I remember how, when the internet started up some ten years ago, people spoke about this similarity. Now, we seldom hear about how the internet, if likened to a sex would be decidedly FEMALE.  It appears that it is perceived to be open but scientific, open but rational, thereby falling once again, solidly in the domain of the MALE way of thinking, leaving the six sense of the female locked out! And yet, if anything is open is a female:  that is in our sexual design.

I was reminded again of the lack of good art and design on the web, with the exception, as Jarvis writes of the simplicity of code and the Google interface, which by the way makes it such a wonderful interface, highly valued, but now typically created by an artist but a coder. Craigslist, it is cited, is ugly but efficient. Just like a good piece of conceptual art, eh?  Although it is a bit like comparing a Da Vinci to a Matisse when it comes to Google vs. most other sites, I can see how the modern stripped down sensibility suits the taste of the educated urban user.  It is, Jarvis writes, such a relief over the noise of the sites filled with all unsearchable pictures, video and ‘flashy” things….the clutter of text and image…What can I say?  I love collage and hence, mash ups. No wonder mash-ups were invented by an animator. There is nothing simple about animation.

McLuhan said that is was the invention of the western alphabet which enabled Armies to achieve organized warfare, issuing proclamations and the like. Sure there is beauty to be found in a single line of text, a single character or word, but it is the organization of text that lead to a new kind of war. A beauty with deadly power. I am reminded of the Egyptian goddess of War: Sekhemet.  Jarvis calls it Google Juice: a new currency of text.

Text and pictures are two different languages. Wish that it were that we still lived with the knowledge of hieroglyphics. That was another time, another culture. How quickly we forget that the visual language is a universal language and not one of the languages of the tower of babble. The visual language is not, alas, the language of the web which, should we visual creative types fail to forget, is in its essence – alpha-numerical. On the net TEXT rules. I remember when I first encountered the internet the fabulous virtual worlds that I imagined in my mind – not a line of text in any of them. How obscure and utterly un-organisable I was. Perhaps this explains why I am so slow to tweet, to blog, to converse. I speak an entirely different language. McLuhan says we are post literate, we no longer read we only scan it.

Ironically, the only thing that defies the logic of Google is APPLE. I spy with my little eye an APPLE!  And the apple of my eye is ……

Apple is a closed system ruled by the mad creative genius of one man – Steve Jobs. Jarvis is set straight by someone who tells him that actually Google and Apple are more alike than different. How so he asks? Why because they both share the CREATIVE Factor. That and they would both protect their intellectual property (aka Creative/ IP ) to the death. In the book “The Google Story”  published in 2005 by David Vise he writes ” In the age of the specialization of labor, Google secretly assembles each and every PC in its massive network inside secure facilities that are strictly off limits to outsiders”. Never mind the Algorithms behind the actual Page Rank searches. I have beside me a book that I got in the fall of 1999; ten years ago…which is a collection of emails written by European artists entitled READ ME! one email is on search engines…before Google, remember them? he speaks about AltaVista, Lycos, Yahoo…it says

from: Hartmut Winkler winkler@tmf.uni-frankfurt.de Date: Tues 29 Sept, 1998

“Steinberg’s first finding is that providers keep secret the exact algorithm on which their functioning is based. Since the companies in question are private enterprises and the algorithms are part of their productive assets, the competition, has, above all to be kept at a distance: only very general information is disclosed to the public, the details remain in the dark of a black box.”

A Pandora’s box perhaps….and so it goes, just like Apple at its core, Google is a closed system. A secret Garden. Nothing much has changed…. there remains a hidden ground even at Google – even in the pure white light of the brilliant minds of scientific rationalism.

Thinking Outside Pandora's box

Thinking Outside Pandora's box